Shiseido Corporate Museum

Reference/Local/Exhibition/Literature Museum

3.5

The Shiseido Corporate Museum is located around five minutes' drive from JR Kakegawa Station on the Tokaido Main Line. The Museum traces the history of Shiseido, which was founded in 1872 as a Western-style pharmacy, and showcases artifacts and materials relating to the advertising used over the years for Shiseido products, which made effective use of the beautiful curving patterns of the Art Nouveau style. The permanent exhibitions are arranged by theme, showing the development over time of Shiseido's product packaging, its advertising posters, and its typefaces, camellia logo and Roman alphabet logo, etc. There is also a CM Theater, where visitors can view Shiseido TV commercials dating from the last 40 years, which reflect the changing times.

Spot details

Address: Shizuoka Pref. Kakegawashi Shimomata 751-1 Map
Area: Oi River / Yaizu / Kakegawa Area
Phone: 0537236122
Hours: 10:00-16:30 (Admission is until 16:00) * Open only on Friday
Closed: Saturday-Thursday
Fees: [Admission fee]Free
Parking Lot: Available(35spaces)
Credit Card: Not available
Smoking: Not available
Wi-Fi: Not available
English Menu: Available
Voice Guide (English, Chinese)
Can be enjoyed even on a rainy day: Yes
Average budget: [Lunch] 1-1,000yen
Estimated stay time: 0-30 minutes
Wheelchair accessible: Available
Infant friendly: Available
Pet friendly: Not available

Information Sources: NAVITIME JAPAN

Review

資生堂企業資料館

Reviewed : 2019.09.29

分かりやすく展示されていました。歴史から懐かしのコマーシャルやポスターもありました。幅広い世代で楽しめます。
資生堂の歴史

Reviewed : 2019.09.16

コスメ好きにはたまらない資料館。懐かしの資生堂のCMポスターや、製品が並んでいて、私はわくわくしました。
化粧品の資料館

Reviewed : 2019.04.14

前回行った時には岩田久利氏の近代工藝品展があってとても良かったので、リピートしました。が、特設展示は今回はありませんでした。資生堂の化粧品の歴史が当時の風習に合わせて時系列で解説展示がありました。あまり化粧品に興味のない自分でもなかなか楽しめました。館内は撮影禁止になっていました。